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181.10 EUR
P/E
23.72
EPS
7.71
Yield
1.55%
Safety Score
57
P/B
5.36
ROE
22.92
Beta
1.21
Target Price
205.34 EUR
adidas AG logo

adidas AG

🧾 Earnings Recap – Q1 2026

Shares dropped 4.2% following the release as investors appeared concerned by margin pressure and mixed regional performance, despite solid top-line growth. The gross margin decline driven by currency and tariff headwinds, along with cautious commentary on geopolitical risks in emerging markets, likely dampened sentiment.

  • Q1 revenue grew 14% currency neutral, reflecting sustained demand across key regions.
  • Gross margin fell 100 basis points to 51.1%, negatively impacted by currency fluctuations and tariffs despite underlying margin strength.
  • Operating profit increased by €100 million to €705 million, yielding a 10.7% operating margin.
  • Regional growth was uneven: North America and Latin America showed solid gains, while Europe grew 6% amid overstock and discounting pressures.
  • Emerging markets faced volatility with store closures and supply issues due to ongoing conflicts, raising uncertainty about near-term outlook in these regions.
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Key Metrics
Earnings dateJuly 30, 2026
P/E23.72
EPS7.71
Book Value34.14
Price to Book5.36
Debt/Equity93.75
% Insiders6.849%
Growth
Revenue Growth0.07%
Earnings Growth0.13%
Estimates
Forward P/E15.49
Forward EPS11.81
Target Mean Price205.34
Dividend
Dividend Yield1.55%
Annual dividends2.80 EUR
Ex-Div. DateMay 8, 2026
5y avg Yield1.30%

DCF Valuation

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DCF Result

Fair Value (DCF)
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Upside
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Terminal PV
Σ PV of FCFs
Note: historical bars show reported FCF (for context); forward bars show PV of projected FCF; if no per-year data, totals are shown.

adidas AG Logo adidas AG Analysis (ADS.DE)

Germany Consumer Discretionary Official Website Stock

Is adidas AG a good investment? adidas AG (ADS.DE) is currently trading at 181.10 EUR. Market analysts have a consensus price target of 205.34 EUR. This suggests a potential upside from current levels.

In terms of valuation, the stock trades at a P/E ratio of 23.72. This valuation is generally in line with the broader market.

Earnings Schedule: adidas AG is expected to release its next earnings report on July 30, 2026. The market consensus estimate for Forward EPS is 11.81.

For income investors, adidas AG pays a dividend yield of 1.55%.

Investor FAQ

Does adidas AG pay a dividend?

Yes, it pays an annual dividend of 2.80 EUR (1.55% yield).

What asset class is adidas AG?

adidas AG is classified as a Stock. You can compare it against 6 other assets in the "Related Symbols" list on this page.

When is the next earnings date?

The next earnings date is projected to be July 30, 2026. The company currently has a trailing EPS of 7.71.

Company Profile

adidas AG, together with its subsidiaries, designs, develops, produces, and markets a range of athletic and sports lifestyle products in Europe, Greater China, Japan, South Korea, Latin America, North America, and internationally. The company offers footwear and apparel, as well as accessories and gear, including bags, balls, sunglasses, and fitness equipment under the adidas brand; golf footwear and apparel under the adidas Golf brand; and outdoor footwear under the Five Ten brand. It sells its products through its own retail stores, mono-branded franchise stores, shop-in-shops, joint ventures with retail partners, and co-branded stores, as well as through its wholesale and e-commerce platforms. The company was formerly known as adidas-Salomon AG and changed its name to adidas AG in June 2006. adidas AG was founded in 1920 and is headquartered in Herzogenaurach, Germany.

Exchange Ticker
PNK (United States) ADDDF
FRA (Germany) ADS.F
GER (Germany) ADS.DE
SAO (Brazil) A1LL34.SA
FRA (Germany) LID.F
STU (Germany) LID.SG
Trades
Dividend Yield
1.55%
5y avg 1.30%
Annual Dividends
2.80EUR
Next Ex. Div Date
May 8, 2026
Dividend History paid per year (EUR)
Historical Dividends
Year Total Dividends
2027
2.94 EUR
May 10, 2027 (estimated) 2.9400
2026
2.80 EUR
May 12, 2026 2.8000
2025
2.00 EUR
May 20, 2025 2.0000
2024
0.70 EUR
May 22, 2024 0.7000
2023
0.70 EUR
May 16, 2023 0.7000
2022
3.30 EUR
May 17, 2022 3.3000
2021
3.00 EUR
May 18, 2021 3.0000
2019
3.35 EUR
May 14, 2019 3.3500
2018
2.60 EUR
May 15, 2018 2.6000
2017
2.00 EUR
May 16, 2017 2.0000
2016
1.60 EUR
May 13, 2016 1.6000
2015
1.50 EUR
May 8, 2015 1.5000
2014
1.50 EUR
May 9, 2014 1.5000
2013
1.35 EUR
May 9, 2013 1.3500
2012
1.00 EUR
May 11, 2012 1.0000
2011
0.80 EUR
May 13, 2011 0.8000
2010
0.35 EUR
May 7, 2010 0.3500
2009
0.50 EUR
May 8, 2009 0.5000
2008
0.50 EUR
May 9, 2008 0.5000
2007
0.42 EUR
May 11, 2007 0.4200
2006
1.63 EUR
May 12, 2006 1.3000
May 12, 2006 0.3250
2005
1.63 EUR
May 5, 2005 0.3250
May 5, 2005 1.3000
2004
1.25 EUR
May 14, 2004 0.2500
May 14, 2004 1.0000
2003
1.25 EUR
May 9, 2003 0.2500
May 9, 2003 1.0000
2002
1.15 EUR
May 9, 2002 0.2300
May 9, 2002 0.9200
2001
1.15 EUR
May 11, 2001 0.2300
May 11, 2001 0.9200
2000
3.06 EUR
May 12, 2000 2.4448
May 12, 2000 0.6112
Upcoming Dividends
Name Payment Date Status Amount
adidas AG May 12, 2026 2.8 EUR
Stock Splits
Split Date Split Ratio to 1
June 6, 2006 4.000000
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