Columbia Sportswear Company Q3 2026 Earnings Recap

Shares rose 6.0% after Columbia reported third-quarter revenue and earnings above its own guidance, with better-than-expected U.S. trends and operating margin contributing. Some revenue was pulled forward as delayed fall wholesale orders shipped earlier than expected, so the quarter’s outperformance does not all represent underlying demand.

Key Takeaways

• The company said revenue and earnings exceeded quarterly guidance; operating margin also came in above expectations.
• Better-than-expected revenue reflected early shipment of some delayed fall ’26 wholesale orders and improved underlying U.S. trends.
• Sales outside the U.S. and Canada rose 9% year over year, representing roughly 35% of global sales; U.S. sales declined 1%, which management attributed in part to shipment timing.
• U.S. e-commerce grew mid-single digits, including high-single-digit growth for Columbia, with reduced promotions. U.S. brick-and-mortar sales grew modestly, while outlet traffic remained pressured.
• Gross margin benefited from higher full-price realization and favorable U.S. freight costs; SG&A declined year over year.