Snap Inc. Earnings Recaps
Q1 2026
May 8, 2026
Snap’s shares declined 2.1% following earnings as investors appeared cautious despite user growth and solid progress in advertising metrics, reflecting lingering concerns about headwinds from large advertisers and a measured outlook on revenue expansion.
Key takeaways
- Daily active users rose 5% year-over-year to 483 million, with monthly active users reaching 956 million, showing solid user base expansion.
- Total revenue increased 12% year-over-year to $1.53 billion; advertising revenue grew 3% while other revenue surged 87%, reflecting diversification.
- Net loss improved to $89 million, with operating and free cash flow at $327 million and $286 million, respectively, indicating better cash generation.
- Advertising growth was led by SMB strength and lower-funnel products, including a 30% growth in Dynamic Product Ads and 27% growth in goal-based bidding revenue.
- Large North American advertisers remained a headwind, dampening broader confidence in the ad revenue outlook despite early signs of recovery being reported.
Q3 2025
Nov 6, 2025
Snap Inc. reported a strong Q3 2025 with revenue growth of 10% year-over-year, bolstered by an 8% increase in daily active users and significant progress in augmented reality and advertising offerings.
Key takeaways
- Daily active users grew to 477 million, an 8% increase year-over-year, while monthly active users reached 943 million, reflecting robust community engagement.
- Revenue increased to $1.51 billion, driven by a surge in direct response advertising and a 54% rise in other revenue streams, including Snapchat+ subscriptions.
- Adjusted EBITDA of $182 million and free cash flow of $93 million signify improving financial health and ongoing progress toward profitability.
- Investments in AI and new advertising formats, like Sponsored Snaps, are expected to enhance advertiser returns and support long-term revenue growth.
- Launch of several new features aimed at improving user communication and engagement, including Infinite retention and the Snapchat keyboard, reflects a commitment to enhancing the user experience.