Harley-Davidson, Inc.

Harley-Davidson, Inc. Q3 2026 Earnings Recap

HOG Q3 2026 Published October 31, 2026

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Harley-Davidson’s shares rose 2.7%, a roughly flat reaction. The company raised full-year guidance, while supplier issues continue to pressure margins and Europe remains a weak spot.

Earnings Per Share Miss
$0.40 vs $0.47 est.
-15.6% surprise
Revenue Miss
964017000 vs 1073662000 est.
-10.2% surprise

Market Reaction

Post-Earnings +2.74%
Nov 2 to Nov 9 +3.42%

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Key Takeaways

  • Domestic retail rose more than 9%; management said MSRP realization reached a two-year high and cited market-share gains, particularly in U.S. Softail.
  • More than 88% of global dealer inventory is model year 2026 product, and inventory declined year over year for a seventh consecutive quarter.
  • The company repurchased approximately $91 million of shares in the quarter.
  • Parts and accessories and apparel and licensing are tracking ahead of beginning-of-year plans; Harley-Davidson also said it is raising full-year guidance.
  • Supplier challenges, primarily in the U.S., continue to affect margins. Management also described Europe as challenging and said tariff uncertainty persists.
This summary was generated by AI from the official earnings call transcript and is provided for informational purposes only. It does not constitute financial advice. For the complete transcript and financial data, visit HOG on AllInvestView.

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